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Why Speak?
By Ray Strackbein
Speaking about your passion and expertise is a great way to let the world experience your skills, talents and passion. Whether you are a professional speaker, a subject matter expert, or an entrepreneur who speaks to attract new clients, delivering an exceptional presentation to an audience that wants to hear what you have to say is a great way to stay top-of-mind in your field.
Smart meeting planners and program chairs hire people, not companies. When you advertise in the phone book or the newspaper, you are just one more anonymous listing.
When you speak about what you know and what you do, you show people who you are. People learn how you think. People sense what you care about. Your audience gets to know you.
Think of all of the meetings held every day in every town.
Think of the service clubs, staff meetings, association meetings, conventions, and workshops that are held every day in your town alone. Think of all of the meetings that are held every day within just a short drive. If you wanted to, you could speak every day, promoting your message and attracting new customers.
When you speak, you reach new groups of potential customers.
Your audiences give you ideas. They respond to what you say. This knowledge about how potential customers respond is valuable in building your business.
Speaking allows you to encounter people you may not otherwise meet. Audiences tell you about their real needs and problems. They tell you how to adapt your business as the world changes. Speaking keeps you customer focused.You learn from them and they learn from you.
You can call all of those meeting planners and program chairs, or they can call you.
Today’s meeting planners and program chairs use the Internet to find speakers for their meetings. Speaker Zone is a website directory that attracts meeting planners looking for good speakers who can meet their budget. Speakers Zone is a win-win service. You tell people about yourself and your expertise. Meeting planners and program chairs get speakers and trainers who know what they are talking about.
Click here to sign up for your listing on Speaker Zone.
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